Wednesday, November 3, 2010

Bleeding edge creativity - Redu on education

At a marketing conference - and the last session is about social responsibility - and this time it's a focus on education. It's a tough marketing problem. 1 million teachers are about to retire and we simply do not have enough math and science teachers in the U.S. The decline in education is a huge threat to our prosperity and way of life.

Bing's behind finding a solution. The US department of education is all over it funding especially how to get more African American young men to teach. The team is appealing to a room of CMOs for help to crack the marketing problem.

Several very moving videos but this one struck me as just brilliant:

LET'S REDU from Redu on Vimeo.

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